Student empowered after being called ‘Chief’ and ‘Boss’ at Dutch

Zachary Nislick, Columnist

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It’s 7:45 a.m., and freshman Adam Daniels is waiting in line at Dutch Hollow to order a breakfast sandwich before his first class. Adam, although barely awake, felt a sense of empowerment as a Dutch worker greeted him by asking “what can I get for ya boss?” and after ordering asking “will that be all chief?”

Despite being a freshman in college with absolutely no work experience or native American heritage, Adam was flattered to be treated with such respect while ordering a breakfast burrito.

“I felt like a King,” Adam explained. “It was a great way to start the day knowing that the Union dining staff thinks I look like a figure of power.” He was too tired to notice the three people ahead of him get called the same names, but Adam felt personally legitimized by the greetings. “I knew Union had a reputation for breeding leaders of industry, but I didn’t realize how early you can be recognized by the administration.”

It’s that kind of enthusiasm amongst the Dutch staff that sets it apart from other eating establishments on campus. West may serve tasty wings and sticks, Upper can deal a mean tofu mac-n-cheese and Rathskellar brews a thick milkshake, but where’s the associated chivalry that appraises students’ socioeconomic status? Those wings certainly don’t radiate confidence akin to executives like the egg sandwiches at Dutch do.

Adam, along with countless others, chooses Dutch over other eateries for their unmatched hospitality, and it has influenced places like the Garlic Nott, West dining hall and even the CPH Kiosk to adopt new greetings to stay competitive.

The Garlic Nott has tried out new phrases such as “ciao bello!” and “buona giornata!” to inspire some kind of foreign appeasement. West has recently lost a large chunk of their carnivorous consumers because students don’t feel anything special after being greeted by the “meat man” with a “how’s it going guy?”

This is particularly unappreciated by the female student body, who don’t like being called ‘guy’ no matter how attractive he makes it sound. In addition, the CPH kiosk is looking for new how-do-you-do phrases to attract customers to the far ends of campus for their famous CPH salads.

The only food establishment that has stuck with their formal greetings is the Ushi bar. A simple bow and courteous “thank you buddy” from the sole Ushi bar employee may not instill the same empowering feelings in his customers as Dutch employees do, but it is still refreshingly lighthearted and brings consistent business to the 10 square foot food stand.

Some would say a movement across campus dining has begun where the greeting defines the eating experience. Union administration has lauded dining institutions for adopting these changes in verbal interactions to create a more unique eating experience for its students, believing it has set them apart from the higher ranking universities.

In particular, these eating experiences offer valuable material for students’ resumes. “It’s a great resume boost having uncredited dining staff employees’ valuation of my abilities,” mentioned Adam.

At press time, Adam was seen asking Dutch employees for letters of recommendation for summer internships.